This is the discussion on Ultrain community about gaming and blockchain. Ultrain invited the founder&CEO of MixMarvel, Zhang Xuan, COO of Hero Entertainment, Liu Zhigang and other gaming experts to join this sharing avtivity.
Question 1 :
What are some future opportunities of collaboration between Blockchain and the gaming industry?
Zhang Xuan’s Response:
First of all, we need to address how both members of the gaming community and Blockchain community is expanding at tremendous speed, which represents a great business opportunity. Since December of 2017 to June of 2018, number of member are growing exponentially. Single user creates enormous economic value by sharing gaming data on Blockchain, using a popular Blockchain game as an example here, it has active user of 15,000 people and creates revenue of 3125 ETH (approximately 10 million CNY)/per day.
Secondly, Blockchain technology can combine the real economy and video games, creating new gaming experience for gamers. However, such innovative changes is not only limited to player experience, but also revolutionary in the sense that it generates crypto currency value as players share their date on the network.
In Hyperdragon, not only the crypto currency has economic value, avatar skins and their tools in the video game, along with user’s digital identity all have corresponding values. They represent user’s digital asset, which has been verified by other users on the Blockchain.
While Hyperdragon guarantee each player will enjoy themselves while playing, their feedback on the game are also been valued. Once players participate in the game, they have the right to make decision on future updates of the game. This is a new experience for gaming/Blockchain enthusiast.
Lastly, we can confirm, the collaboration between Blockchain and gaming industry will establish an eco-system of Blockchain. The right of making changes within game represents that feedback are being valued and the crypto currency represents a user’s right to profit in the game. While the right of decision making bring each user their subjective value, a well-established gaming ecosystem is based on interaction between gamers and quality game time.
Question 2:
What are issues that you faced during the development of your application? It is obvious that ETH has its limitation and drawbacks, why do we still need a more complex public chain to support complex application? Please discuses from aspects of technology, engineering and fundamental system design.
Zhang Xuan’s Response:
What are the innovative breakthrough that can be created based on collaboration between Blockchain and gaming industry?
H’s Response:
The Blockchain revolutionizes and resolves the issue of non-transparency and unfair transaction of resources, while establishing a common understanding of value within the digital world. It reduces “under-the-table” profiteering during deal transaction, and helps gaming companies to gain more revenue
Fina’s Response:
The spirit of Blockchain is to guarantee the interest of users, community and member who crates value on the network
Zhang Xuan’s Response:
The Blockchain revolutionizes and resolves the issue of non-transparency and unfair transaction of resources, while establishing a common understanding of value within the digital world. It reduces “under-the-table” profiteering during deal transaction, and helps video game companies to gain more revenue
Liu Zhigang’s Response:
I personally think that community is based on users, the focuses here should be user interaction and retention rate of users. Deal transaction is about how much is being deal with, value of the deal and money involved. However, without the content of a game, community and deal transaction based on the game are rather worthless. Thus, a game with the contribution and feedback form users, is a long lasting and sustainable model that ensures the value of the game
Zhang Xuan’s Response:
I do think there is a possibility that as gaming industries develops and technology improves. Traditional gamers will participate in a virtual world of gaming, much like the recent movie “ready player one”. However, the real world version of “Oasis” does not need centralized control, as it operates autonomously. In the meantime, players digital asset (items and gold) can be circulated within such virtual world with ease, which allows the users to create values on their own
Question 4: How to maintain active users and keeping high user retention rate, as traditional Blockchain is facing declined active users, is this happening to Blockchain gaming as well?
Zhang Xuan’s Response:
Blockchain game are still games, thus will face the issue of user retention. However, based on different users, we will have different ways to manage them. To be frank, it is easier to manage gamers who intent to invest in Blockchain compare to that of a regular player.
For Hyperdragon, we are resolving such issue from two different aspects. First of all, Hyperdragon is a gaming product that incorporates its own value and gaming content, thus it will have its loyal gamers who enjoys such entertainment. Secondly, we believe that interesting gaming content is the inner value of game, while crypto currency represent the external value. Along with the POS consensus, we creates a circle of value that allows different player to pursuit their own goal, whether it is driven by fun or incentivized by money. We will adjust ourselves to meet the demand of the market.
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