Everybody know the Tomtom devices that you to help you to find your way to the right location. Nowadays all navigation devices are build in or offered by Google (Google maps). Tomtom still has a strong name and is a synonym for navigation devices. In my opinion Tomtom is a sleeping giant. They made loses for the last years and showed a bad track of profits and movements.
Here I will give you my opinion why Tomtom is a sleeping giant.
• They are still a strong name in the navigation business.
• They are focusing and building relationships with car producers to create internal navigation technology for automatic driving cars. http://corporate.tomtom.com/releasedetail.cfm?ReleaseID=1053518
• They are also investing in mapping for automated delivery services. http://corporate.tomtom.com/releasedetail.cfm?ReleaseID=1057099
The fact that last year they had a higher loss, is because of the investments in future technology. For the last years they have a stable turnover because of the long-term contracts that they manage with the car production. The company still has allot of cash which gives Tomtom time to wait until the investment pays out.
What do you guys think of this stock?