I have been zen moving a lot of writing/content lately. It's my usual way of balancing out my energy by focusing on the process but not the outcome. Outcomes are benchmarks for gauging where the focus should be placed during the process.
I was doing some deep thinking, real macro stuff. My mind took me back to the dot com crash and early internet days. I came across a video I must have seen three or four times; it's of Jeff Bezos in 1999 talking about Amazon:
Aside from the fact he looks like that Nicholas Cage face meme here if you listen carefully, you can hear history subtly repeating itself.
The interviewer kept throwing the same question at Bezos about how his company fit in with this radical new thing called the "Internet." Bezos finally got tired and said: "INTERNET SHMINERNET!" - Bezos did not give a rats ass about how his company fit in with the internet; no, he focused on what mattered the most, customer service.
Bezos knew that it didnt matter how badass this new internet fad thing was, if it didn't help bring a better customer experience, it was worthless.
That brings me to the blockchain, and how everyone and their mother is trying to cram a square blockchain peg into a round hole (usually retail investor's asses) to try & grab every last dollar they possibly can.
Ask yourself: "Does blockchain make our user experience better?" - If the answer isn't a resounding, YES!!! then GTFO!
The internet is amazing, but if amazon.com weren't easy & convenient to use, it wouldn't have survived. Like with the internet, just because you're apart of the "blockchain revolution", doesn't mean you will be a big winner... didn't you hear the revolution isn't televised anyway?
The internet made Amazon what it is today because users can click a few buttons and have a package delivered to their front door.
Without the internet, you have catalogs and late night TV infomercials.
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And the blockchain brings the same raw potential as the early internet did for businesses of all kinds. The age of tokenization, sovereign data, and abundance are upon us! But, just like with the potential of the early internet, our focus should be on the user experience first and build from there. Remember, BLOCKCHAIN, SHMINERCHAIN! The end user doesn't give a damn about your fancy tech; they care about enjoying your application.
Everyone has access to the same tools now; those that build easy to use badass apps/dapps could become the big thing!
