EPMD proved their commercial and artistic viability on "Business Never Personal". backed by funky beats, innovative nods to the Zapp/Roger Troutman catalogue, and their no-nonsense rhymes. EPMD stuck to pure hip hop in every sense. their trademark sound shined throughout the 11-track offering, which had plenty to keep fans heads bobbing. the duo addressed rappers who "sold their souls to gold" on "Crossover", while the Long Island anthem "Boon Dox" still measures up even today. in other eras of the album, they teamed up with Das EFX for "Cummin' At Cha" which showcases four MC's going in over a sluggish beat. last, but not least the Hit Squad posse cut "Headbanger". "Business Never Personal" cemented itself as an undisputed hip hop classic. it stands today as an example of how to make hip hop accessible and hardcore at the same time. with the album certified gold by the fall of 1992, its clear EPMD was at their best. more business as usual. what's y'all thoughts on this album???!!!... #EPMD #businessneverpersonal #eastcoasthiphop #longislandNY #ericksermon #parrishsmith #erickandparrishmakingdollars #defjam #hitsquad #crossover #headbanger #classic #legendary #90shiphop #realhiphoponly #fuckmumblerap #1992
