Elon Musk is doing a very smart thing with Twitter. The idea of subscription makes a great deal of sense as a way to get away from the adverising only model. This is a way to bring in revenue, reducing the dependency on the advertisers. It is evident they had a great deal of say over what went on with the platform.
Musk has taken heat for the shift. Many laughed at the idea when it was introduced. Admittedly, it was a buggy introduction, as evidenced by the removal from the platform rather quickly. However, it was reintroduced and is becoming a more important part.
Twitter Blue is the $8 per month service. Many scoffed at paying Elon anything. In fact, many celebrities refuse to do it. That is really not surprising considering how many wealthy people behave. Nevertheless, the idea is rather simple.
For this to be a success, Musk is going to have to keep building features into the application. That means more will roll out except only to those who have that membership.
So how will it becomes successful? That is also not very difficult.
Twitter Blue has to deliver more than $8 in monthly value to each user.
WIll that happen? Only time will tell. Nevertheless, if enough features are built in, it gets to the point where Twitter users would be crazy not to sign up.
Leo Power
This is the model Leofinance is going to follow.
There is one major difference: Leofinance is Web 3.0. Instead of deal with the same Web 2.0 design, tokenization allows for another layer. In other words, we can incorporate the same premise, yet not charge people a monthly fee.
Just like with transaction fees, Hive offers an investment instead of an expense.
With Twitter, the Blue is an expense, something people pay. With Leofinance, one only makes an investment
How does this work?
We simply build features into the platform. However, instead of trying to build in a subscription model, simply base it upon Leo Power held. This can extend to all aspects of the platform.
The idea is to provide incentive for people to amass Leo Power. Ultimately, we are starting to use it as an access token. If a user wants a particular feature, maybe it required 5,000 LEO staked to utilize. One who is sitting on 4,000 might have to buy another 1,000 LEO.
Effectively, it is the same model as Elon is implementing yet basing it upon the tokenomics of the platform.
Value Creation
I often discuss the idea of social media and finance. This is because, to me, it is the basis of Web 3.0. Here is where a platform like Leofinance has a huge advantage.
Consider all the possibilities for DeFi that exists, especially once Hive adds smart contract platforms, we could see Leofinance becoming a financial epicenter. Imagine being not only able to stake LEO but also use it as collateral. This could ultimately be tied to the creation of NFTs, carrying value for many different things.
As we discussed in o ther posts, the ability to drive revenue into the smart contract(s) similar to Leo Ads and use that to buy LEO off the open market is powerful.
This is the epitome of Web 3.0. Revenue used to buy Leo and people incentivized to amass more LEO to open up features on the platform.
It is a winning combination.
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