Could this time be the charm?
There is a new application that is coming to Hive that could help to attract a ton of new users. It is something that was tried before on Steem without much success. Hopefully, this time we will see different results.
Quello is a question and answer application. The idea is modeled after the highly successful Quora which is the largest question and answer site on the web.
According to some reports, the site crossed 300 million users a month in 2018, which puts it in the league of Twitter in terms of users.
Obviously, this is a huge market to penetrate.
According to Alexa, the site is ranked 240th.
The market is there so the challenge is penetrating it. In the past, Musing.io tried it without a great deal of success. I do not know what took place with that application but we must remember there are many reasons why projects fail, even if the idea is good.
Hopefully the Quello team avoids some of the same pitfalls.
The premise of getting rewarded for posting and answering questions is a simple yet effective concept. In my mind, it makes a lot of sense and something like this should take off. Often, the simplest ideas are the most successful.
Posting a question and people voting on the best answer is a part of Quora. It was a part of a number of other sites throughout the years also. The concept is valid since it is proven to work. Now, the key is to figure out if that can be monetized in a way that is attractive to people.
This is the challenge before the team behind this project.
In reading the announcement post, there is one thing that caught my attention. It could really make a different in the direction of this application.
Ability to post to blog or as comment held outside of your blog
This seems like a major benefit. One of the biggest challenges in the past on Steem (Steemit) was that everything one did ended upon being posted to the blog. This had a tendency to mess things up, especially for those who were serious bloggers. Thus, either the application was overlooked or another account set up. Of course, anyone who knows branding understands the difficulty in running a number of accounts.
It looks like they team is going to start with a MVP and take it from there. From the announcement post, the team exhibited the desire to take the feedback from the community in the development of future features.
Here is what they say the immediate future looks like.
The initial phase of development on Quello is focussed on giving you the tools you need to create and answer questions, following this initial release the aim will be to bring a number of features that will separate Quello from its competitors and provide a unique proposition to attract content creators. A few areas we see important include:
- Easy sign up to Quello
- Engagement through gamification
- Attracting content creators
- Enabling community-driven development and feedback
Overall, we hope to develop Quello hand in hand with the community, taking your feedback on board, and creating a platform that becomes a staple of your Hive experience.
The full announcement can be read here:
@quello/introducing-quello-a-question-and-answer-platform-built-exclusively-on-hive
It is always good to see new projects, especially ones that are exclusive to Hive to start. We are in a phase where there is a lot of experimentation taking place. Failures are what we learn from. The experience of Musings left behind some lessons for those that follow.
The ideal aspect of a community concept is that the ideas can come from anywhere. There were many who were part of Musings and, hopefully, will submit their ideas/experiences to the team behind Quello.
As always, I love seeing new projects appearing. My belief is that this only increases the chances of success for Hive. It is akin to lottery tickets, it only takes one to breakthrough and the more that one has, the better the chances.
The major barometer is whether this team can reach outside the Hive ecosystem and bring users to the application. As stated, the question and answer market is enormous. People like to exhibit their knowledge while helping others. Soon, there will be a way to monetize it.
Check out their blog for further updates.
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