You reminded me of one of my bosses when I use to work in factories, work was slow so I was put on clean up duty, I was cleaning his office and he asked me to run down to the supply bin and get him some air fresheners for his office. I asked him if there was any particular scent he wanted and he replied "deer camp and farts" would be nice. lol.

Seems like that couple could go a long way if they looked at each state's big draws along tourism lines then promote their soaps to souvenir shops. Like here they could do like lake breeze and beach scents. Who knows...how about for Baltimore they could do a bullets and blood, maybe New York rats and pizza, in California they could do homeless camps reminiscence spells of home.