Earn Millions by coverage Events in your city

If there's a major event going on in your area, try setting up a pay-per-view deal with your local cable company. Cable companies are equipped to handle PPV billing already, so their infrastructure is already there, and most are already in the broadcasting business, providing access and broadcasting facilities to local groups. Start by building relationships with the local cable management team. Those relationships will be critical when big events occur, and having a base of trust in place from which to operate will serve you well as you approach event promoters. Since you already know the local cable providers, you'll be in a much better position to pitch a pay-per-view event to promoters, with whom you are going to have to work if you are to succeed in this business. But if you are confident and have laid the groundwork, you'll be set to act as the go between and take a percentage for setting the deal in motion. This is a business that's all about contacts; the better you can schmooze, the easier it will be to create opportunities for local pay-per-view success. People feel pretty comfortable paying $8 or so for a PPV event, and it's not unusual to get 2,000 households or so to buy full coverage of a local event. Now here's how to turn this into a billion-dollar business. Instead of focusing on huge national PPV events (which are already pretty much controlled by a group of monolithic companies), you can manage dozens or even hundreds of these local PPV events, and make just as much money! You'll need some local success to demonstrate to cable companies that you can do what you say, so start small. But when you're ready, you can expand across the country!