Contests are amazing in helping you build awareness and buzz about your next event. You can set up the contest where attendees have to share the event on one of their social media platforms in order to get an entree into the contest. Award them with free tickets and merchandise is a sure fire way to get them interested in participating.
If you have special guests or know that influential people are attending your event it would be a huge opportunity to get them to speak out about your event. Have your speakers post on their social media about the event. Everyone who follows them online will see that the speaker or influencer is attending and excited about your event. That can be huge incentive for people to come.
