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There is a business quote that Honesty is the Best policy.
The moment any person feels cheated or betrayed, they lose trust forever.
Trust is basically what creates customers for a business ot brand. Honesty builds trust so that's a virtue we should never play with at all
RE: Integrity is an Invaluable Brand For an Entrepreneur//La integridad es una marca invaluable para un emprendedor—ENG-ESP