The article was an ultrashort one, which didn鈥檛 say to much about each project, but it did hit the main points that separate Hive from Facebook and Twitter:
Social media giants such as Facebook (META) and Twitter (TWTR) are facing the disruptive force of block-chain based alternatives.
New web3 contenders promise to give users ownership of their content, end de-platforming, increase data privacy and even incentivise usage via crypto payments for each post or comment. source
In addition this article provided all five projects priceless exposure on Yahoo Finance!
And for that they should be eternally thankful.
I am posting links to a few articles describing more about Hive, hoping that the Gods of SEO grant those articles higher Google Rankings, and Hives some good press.