Despite the progress, the existing identity management model has some fundamental shortcomings:Users do not own data. In the digital world we live in, users need to trust multiple identity providers with their information and provide access to third-party apps to access their identity. This model requires us to blindly trust that centralized identification authorities will not misuse our data.
Today, almost all third-party apps today require a certain level of access to your Facebook or Google accounts. Also, you can't control what data you provide to companies. In an ideal world, users should control their own identity, and providers should focus on approving specific identity requirements.
The combination of blockchain and biometric technologies will allow companies to develop biometric authentication and ultimately create and market their own applications in the iTrue platform and ecosystem. Reducing transaction disputes through biometric authentication will help to improve the user experience while increasing platform security.
With iTrue, users have complete control over their sensitive personal information and biometric authentication provides secure, uninterrupted access to digital content and even to physical devices such as a car or home. With the Blockchain infrastructure, users and businesses can be confident that their data is on a secure infrastructure to protect against data theft or misuse.

iTrue’s blockchain-as-a-service platform enables applications to integrate authentication independent of passwords, gadgets and plastic cards — all through microservices as building blocks. But that is just one part of iTrue.
The ITU token brings together individual and business users into a single ecosystem with unlimited opportunities for scalability, under a decentralized platform for identification and data storage.
The platform itself does not sell user data. Rather, it enables users, clients, and developers to benefit from sharing and utilizing data on the platform.

Other important benefits of this ecosystem are:

The token economy ensures a fair and legal framework for exchanging and storing data, wherein users, developers, and businesses are rewarded for playing a part in the ecosystem.
Information of tokens

Strong positions:
• The project has good reach on its Telegram group where it has 10,000+ members on Telegram.
• The team behind the project has experience in fields like blockchain, IT, software development, machine learning, biometrics, marketing, PR, etc. The team members have worked in reputed companies like IBM, Morgan Stanley, Apple, Samsung, Moleskine, Nike, Microsoft etc.
• There are two advisors for this project who have backgrounds in Finance and IT.
• The whitepaper of this project is explained very well.
• The project has partnered with Trade Center Europa, IBIA, and Crypto Valley.
Important links:
Website: https://itrue.io/
Whitepaper: https://itrue.io/files/iTrueWhitePaper.pdf
Telegram: https://t.me/itrueio
Twitter: https://twitter.com/Itrueio
ANN Thread: https://bitcointalk.org/index.php?topic=4721365.0