Funny thing about the FCAS score - it's literally something a number of dying alt projects have pointed to: "But look at our FCAS score!" I see it as a bad sign, moreso than anything else. It's when you have nothing else to show for.

You mention Steem Monsters. Well, they're up and running, and have been for quite a while now. In the meantime, STEEM has hit an all time low against BTC. So, Steem Monsters doesn't seem to be doing anything. Why should it in the future?

There are so many different dApps, so many different projects, and this, that, the other thing - once the focus shifted from the initial vision of:

• A platform for people to create content;
• People being rewarded monetarily for said content

The price has nosedived. And nothing but nosedived.

That's because no one gives a fuck about if you can play some games on a blockchain, they cared about getting rewarded for their content. To make some money.

The most effective marketing campaign for Steemit was Jeff Berwick's $15,000 post. And don't get me wrong, I don't like Jeff Berwick. But the fact that he was rewarded $15,000 for making a post is what drew a lot of people here. That was the draw, that was the ticket.

I can't for the life of me understand why people insist that anybody would give a fuck about Steem Monsters when if they want to play monster hunting, they can just buy a legitimate Pokémon game for crying out loud. It will always be better than anything produced on a blockchain.

Being rewarded for your content, however, was something unique for Steemit. And that's why people signed up.

Now that the pool has been emptied and there's no money to be made, they stopped coming.