These wonderful days inevitably have did come to mind things like the sea, the sun, the beaches, entertainment...our next holiday!
We need to think of those who will give us all this:the bathing stations.
We have already talked about in our blog Instagram, but today we will talk about it referring precisely to the activities that work on the riviere and in all the places of major tourist attraction in summer.
Instagram is perhaps the social more direct, fast instantaneous,(INSTAgram, not a case)that allows us to put the focus on a given subject,without dispersions,comments, or turns of phrase.
On the web, you know , prevails the graphics, the visual part .Users linger just on words on texts, let alone on a social network, prevalenetemente used in a moment of relaxation and recreation.
Instagram embodies perfectly this way to surf the web and allows us via photo(or video) to show exactly what we are, what we do and if you are a company I am, I am showing you what I do and the product or service you offer.
Everything is there before thee, fresh,direct, without the need to go to find anywhere. It is like a visual menus for a restaurant or an interactive catalog for a company.
If you manage a bathing establishment and you intend to open a profile Instagram, all you have to do is follow the simple rules which apply a little for all social, and avoid some of the errors that could cause you to lose credibility and attractiveness.
Things to avoid
at the moment of the registration does not use strange names or difficult to find the name of the establishment and the place where you find ,in clear ,is more than sufficient.
Do not forget to insert a picture profile. Insert your logo on the insignia of the establishment is the wisest choice.
You do not see the time to publish your first photo?Beware! Ask more attention can henceforth to what you will publish. Avoid photos of bad taste or vulgar(sides b or seminude women for example),especially if you want that in your establishment are families with children and\or a target of "high level". In general, in my modest opinion photos of attractive women should be avoided.
Emancipiamoci! You are at the cutting edge! A nice photo ,with the right filter(among the many who proposes to us Instagram), workgroup, of our customers who have fun in water or intent to sunbathe or sunset that plunges right in your sea is more inviting!
Do not forget to enter a brief description of your activities,where to explain in a few lines,but effective, who you are, your mission and why one should choose precisely you to spend their holidays.
Add the site and a phone number
do not forget hashtags!When published a photo always insert the name of the establishment, the subject of the photos and one of the hashtag more used in that moment on Instagram. Given that publish many photos in #summer, hashtag as #sun,#summer,#sea,#beach can afford to put into the mainstream of discussions most in vogue at that time.
Not statevene impalati there! Interact! Invite your followers to publish the photos of their holiday at your facility with a beautiful hashtag with the name of the resort. And if you want to entertain them and at the same time draw attention toward you, launched a contest with something fun to do together and which publish a picture to share on Instagram. Choose the hashtag right and the game is done!
Let us know! Commented, answer, interact, choose followers, revenue in the various debates and get a bit of sound advertising!
Sara C. Coppola
