sandramuller

Brand building Last Monday, Brand Builder's Academy started. A deep dive into mindset this week has revealed that I'm confident of my skills. Where I lack confidence is in my ability to present and market

This week in Brand Builder's Academy we covered pricing and packaging. This section of the program is one of the reasons why I signed up for it. And it didn't disappoint. One of the difficulties about

Learning the digital ropes I thought my apprenticeship in the digital world back in the 1990s had served me well. And on many levels it did. It served me exceptionally well. Although I initially started

I had no idea that my mindset was in such bad shape until I started Brand Builders' Academy (BBA). It feels like the work I'm doing as part of the BBA program is showering me in epiphanies, small and large.

It's been a while since I added content to this blog topic. The purpose was to document my digital adventures diligently, capture what I'm working on and learning—a bit like a digital diary that I can

You know your stuff. People often ask for your advice. You’re ready to show the world your expertise and authority on a subject, and build trust—the ‘EAT’ factor. But you’re worried that what you want

You may have seen a sad little article doing the rounds across social media recently about the Apostrophe Protection Society closing. Its founder, John Richards, has given up the good fight.

Gerunds - nouns that end in -ing are OK When I taught English to kids in Korea in the early 2000s, my most advanced group of students moved onto the final English book in a series. They started learning

Be a positive Pat I was going to open with 'Don't be a negative Nellie' but that's demonstrating the opposite language of this writing tip I'm sharing. People respond better to positive statements than

What is engaging content? Engaging content satisfies a reader's goal in a delightful way. Engaging content lures the reader through the promise of delivering what they want or need to know, or by making

Content maintenance: the unsexy side of blogging. Listen to the audio version on SoundCloud Done well, updating blog posts can drive maximum benefit with minimal effort. Writing, editing, creating, pumping

There are a few insidious words and phrases that creep into my everyday language and minimise and weaken what I have to say. These words make me sound wishy-washy, apologetic or worse, timid and unsure

How I earned thousands after removing social media distraction Warning: smug post ahead. #sorrynotsorry My billable hours have exploded. More billable hours = more money, right? My billable hours have

How to not sound like a condescending prat in your writing One of the fastest ways to turn your reader off is to use certain words or phrases that make you sound like a condescending arsehole and them

You deserve it. That reward for exercising hard today? Go on, take it.  A doughnut. Some chocolate. A packet of chips. Enjoy the sugary sweetness or the salty tang. You deserve it. That reward for

Hidden verbs are are the verbs we turn into a noun and then need an extra verb for it to make sense. Take the phrase ‘make a decision’. In this instance, the verb ‘decide’ has morphed into the noun ‘decision’.

Happiness isn't something you experience; it's something you remember. Oscar Levant Is Mr Levant right? Can you feel happy in memory only? Our return to Australia at the end of this year is looming. The

I sold one of my niche sites yesterday for a very small sum. Very small. $US297 less a $US25 listing fee and $29.70 commission toFlippa. It was one of those three-month long spur of the moment decisions.

Recently (like this month recently) I was struggling with which direction to take in my online adventures. I felt on the verge of giving up my niche sites. This week I've done a complete 180 and I'm hanging

I think my niche websites are at a tipping point. They must be. A tipping point of doing well. Maaaybe? Why do I think that? Because I want to quit. It's a paradox. They are starting to do OK and I want