Marketing Reflections: [Graphic Novel NFT Experiment Structuring]
Stuck in my head after listening to this video:
- Minimum Viable Audience:
I don't need to have everyone like what I'm doing.
I don't need to push my work into everyone's face.
I don't need to price my work competitively and race to the bottom.
I don't need to have a business that is larger than being a craftsperson.
- Create Scarcity: Create Value:
CryptoArt is about Scarcity.
Value has to do with the quality of the work that I'm doing.
Create a Finite experience for people, and provide them with high value and scarcity, and craft.
- Take away action applied to my own projects:
I am doing a print run soon, and there will be a definitive number of books printed. Once the books have printed, there will not be any more printed.
My Kickstarter project: Alice Slays the Jabberwock requires 40 copies. to fulfill.
There are also 84 pages of the story to turn into 1/1 NFTs on 
The price of the NFTs will be 175 HIVE each, and if you own the NFT, I will also give you a password to download a PDF and the Creative Commons PSD Files for the project through Gumroad.
If you buy within the first 48 hours, the NFT will include a signed graphic novel shipped to the address of your choosing.
During that 48 Hours, I will be providing a means for others to purchase the Print Version through other methods.
Once the 48 Hours is up -- the print run will be off the table. Thus, making it a limited edition run.
The NFTs will also be Exclusive to #HIVE and will never be minted again.
Thanks to that brainstorm, I now know how I'm going to go about monetizing this portion of my project.
.:.
I can't know if this is a good idea or not - but it's the best approach I have given the what I know right now, so it's good enough to call as an 'experiment'.
In addition to that, I've spent a lot of time in deliberation thinking about how to do this, so it feels good to have a solution in mind.
*note:
The correlation to a physical NFT is also an idea I heard last night while listening to DappDigest -- which is an ETH focused Dapp stream hosted by Brady Mckenna