The gaming industry is developing at an accelerated pace. Previously, Tetris and Board games were popular, but now this place of honor is given to electronic video games. Creating interesting applications requires regular high-quality advertising. This process, in turn, has the goal – to convey his work to users, and it is not easy. Most of the funds are spent on the display of colorful advertising. Thanks to blockchain technology developers have created The Abyss-a powerful system for gaming products.
About the project
The Abyss is a modern gaming portal with games of various genres. The main feature of the project is that crypto-games and Free2play MMO-games, as well as AAA-class games prevail in the advantage. The platform implies the existence of multilevel and referral motivational programs. Thanks to this, participants of the Abyss get a chance to earn not only on their gaming activity, but also on visits of other users.
MMO games are top games different themed genre. Segments of MMO games are increasing every year. In the future, these indicators will become higher and higher.
The modern information market offers various platforms for digital distribution. Online service Steam from the developer Valve, Origin Electronic Arts, Uplay Ubisoft Kongregate from Gamestop Corporation GOG from CD Project – popular platforms for games.
The Destiny Games project successfully implements a list of features, taking into account the needs of the virtual games marketing company:
• provision of aggregate static data and forecasts (the report displays the minimum amount of information, indicators of new registrations for the past day, the total amount of cash investments; total amounts for the month, forecasting profits for the next period);
• formation of complete statistics on external and internal traffic data on the project and the internal SPA network. Availability of reporting on impressions, clicks, transitions to integrated levels, conversion processes, user data, division according to cohorts;
• providing basic metric data on the project: daily summary statistics, information on user statistics online, a report on the transactions carried out, the percentage of participants and cash transactions; filtering and grouping on certain grounds;
• visual assessment of the sustainability of data transmission for a certain temporary period with a property you can filter on a number of features;
• reporting data on the partnership (the initial data traffic is evaluated with the possibility of visual comparison of other advertising offers);
• calendar statistical reporting (comparison of traffic payback for a certain calendar period by affiliate programs);
• statistical documentation on returns (analysis of marketing activity on return of participants, comparison of received data before and after return);
• assessment of natural losses of the target audience;
• building a classic report to keep users in the project;
• estimation of data traffic in the context of conversion processes: periods and cohorts;
• General reporting on certain game periods;
• reports the specialized orientation for specific games;
• ability to configure special statistical reporting.
Design feature
The project has a number of the following features:
• making profits from their own and other platforms from each client in the form of ABYSS tokens;
• the earnings of player in the promotion of the product (publication content, personal achievement, internal network-SRA);
• calculations in byvalue (ABYSS tokens and FIATA currency);
convenient cryptocurrency turnover;
• payment automatically and email cryptococal;
• accelerated data traffic among users, familiarizing exclusively relevant users.
In the system, the principle advanced marketing: maximum profits are given to those users who previously all invited participants. The essence of the project is based on attracting and retaining users.
The structure of the platform is as follows:
Internal SRA-network.
Payments made.
Auction.
Formation of syndicates.
Getting results in games.
Availability of user content.
Single sign-on system offers fast connection to all functionality on the platform. In addition to that provided by the additional locking features at the IP address.
Support of a unified system for payments through a secure gateway for payment. Bi-currency is the main feature to run any game. Payments can be accepted in Abyss tokens and Fiat currency.
The work of the round-the-clock technical service significantly reduces the user outflow. The loyalty of the participants increases due to the deep integration level. The team provides support for bilingual users. If necessary, it is possible to expand the language complex: basic, advanced, full levels. In addition, the service may provide, on an ongoing basis, in-depth advice on topical issues relating to the programme.
After integration, detailed reporting documentation is publicly available for all participants. There is a process of querying the main user events that are interpreted. As a result, participants receive enhanced statistical reporting and analytical forecasting.
For internal communication between gamers there is an internal local network with thematic forums. The main purpose of such communities is to solve issues of any competence, from the search for specialists to the employment of employees. In the future, the company plans to verify contractors for a simple and comfortable search.
The personal account of the developer includes open and closed sections. Open tab called unique page from a developer that can individually be configured according to the principle site corporate purposes. This rank includes the placement of relevant news, announcements, contests, voting, announcements, dialogues with users.
The closed section implies the display of reporting documents for all games played, current advertising offers, earned funds for referral applications. This is a kind of the main link in the management of data transfer, participants and games.
MMO games focus on socialization: gamers are so strong that after the closure of the next project immediately is a new platform. All participants are required to enter their personal data. It is necessary for full communication among game fans. The personal account of each participant provides basic data on the conducted monetary transactions, on the balance of the individual account, on profitable tenders of advertising offers. Also available is the ability to open and connect Ethereum-e-wallets, order the withdrawal of tokens, obtaining advanced statistics on motivational and referral applications, viewing popular rates of rewards for game results, installing a program for free internal communication.
Thanks to the open section achieved self-expression and individualization of personal qualities of players.
The value of advertising in the system is quite reasonable, because without the target audience it is impossible to profit. The progression of traffic is observed in the process of each display of commercials. The developers have tried to keep the user on the move delayed various conversions. These marketing moves significantly reduce the cost of Finance for the advertising company.
Analytical data can occupy up to a third of the coding programs. Each step of the participants is clearly recorded in the database depending on the deepening in the integration process. A certain game project has its own features:
• economic indicators of the games played;
• motivational system;
• tasks for implementation in games of various thematic genres;
• inventory.
A optimized Internet projects have a common metric markings on the base events. These characteristics apply to other applications that are carefully handled by a team of professionals. After is passed as extended graphs and data view as detailed table.
About the benefits of The Abyss
The system offers developers a new model of advertising cooperation: buying and selling traffic without intermediaries , as well as receiving payments from those who preferred the competitor's game. This mechanism creates a partnership in business, which contribute to increasing the income of developers.
Highlight the list of advantages of this system for developers:
The minimum level of profit is 70%.
A referral program is higher than the percentage in 100% in total.
The removal of the payments without checks and expectations periods for reporting
The developer is paid a share in the Fiat currency, regardless of the currency in which the transaction was made.
Getting the target audience and generating Internet content.
Access to specific game statistics.
Functioning of the round-the-clock technical support service.
The ability to customize the level of integrated services in accordance with the three stages of integration.
The developer relies on a convenient algorithm to rotate their data traffic in any video games, including other platforms, using a CPA network.
A simple mechanism for transferring source data.
The absence of fraud, the return of payments made in contrast to the payment of Fiat money.
Run trial projects, test them to improve monetization and content.
Providing unique information in the role of feedback and review of publications on the profile.
Left unsatisfactory comments are carefully processed by the company. After explaining the situation, reviews are not removed, and are visible to all users.
Open rules for promotion of video games inside the system: emerging Windows, banner advertising on the main page, step-by-step evaluation projects.
The players Abyss’s distributed a list of the next privileges:
Open access to all video games of various subjects.
Distribution of referral program in virtual tokens, formation income's in the referral scheme of the fifth level from invited companions, attracting some participants on the system.
Lifetime earnings on individual, group games, which show results.
Making a profit to the created content: stream, fan art, reviews.
Additional earned coins at domestic auctions cryptocurrency.
Execution of tasks through the network-CPA.
Association the combined syndicate and collaborative receipt of tokens by visiting activity.
Free withdrawal of cryptocurrency to personal e-wallet.
The skill to communicate between users during the game, quick access to the famous functions application.
Quick views of player’s activity: event updates, arcade overall results, information events.
Setting up private access for each user individually.
Displays all required parameters for incomes.
Receiving data from a gamer totalizer thanks to built-in FPS, the application for monitoring traffic.
Classification of achievements by level of difficulty, awards and user rating.
Automatic update on schedule, including downloading new versions for participants with low-speed transmission. Also available is the option to disable updates spontaneously.
The process of hibernation frees up space on your PC at any time: by the user for the PC or in the game.
With the out-of-network access, access to certain functions in the service of offline mode.
Session games allow you to get absolute info about the partners in the game to make new acquaintances.
High-quality video resolution and front-end screen shots help capture the most important events in the arcade. Manual high video and pictures, hot keys assignment for fast, comfortable access to options.
Consolidation of all personal machines into a single on-premises single network, regardless of the location of users. Simple arcade game with friends without access to the official portal.
The presence of built-in look to engine companions by ID, personal nickname, postal personal data.
Company plans open service for crowd-funding that allows investing work.
About cryptocurrency
Action of the site is aimed at reducing the cost of trade, profit from referral transactions with different games. Money ABYSS’s founded on the ERC 20 Protocol on Ethereum blockchain are in famous. The system is available on Mobile, Desktop, Web.
Special bonuses are applies for all users:
The payment of the shares is made on request or by automatic scheme.
Functioning of the internal SRA-network exclusively on specialized cryptocurrency.
Revenue in accordance referral, motivation applications is carried out in a special currency.
Settlement transactions on the service, auctions are performed in money.
Syndicated site operates on the principle a cryptocurrency.
For disclosure the content each receives payment in a cryptocurrency.
On site there is a famous to transfer currency among guests.
When calculating for purchasing a game portal in a specialized currency discount.
Held incomes are made according to the principle: for all payment Commission fees, 70% is given to the player, and the remaining percent – the service.
The system of remuneration provides for a third portion of the profit, a specific monetary scheme:
• Referrals of the first level-4%;
• Second level referrals-2%;
• Third level referrals-2%;
• The fourth level referrals – 1%;
• Referrals of the fifth level-1%.
In site, there is a basic condition – all players acquire a referral status, if the arcade for him is the first. The developer of another game has the entitlement to get lifetime interest from all games of other members to Abyss.
Each creator receives interest in a fixed order all monetary contributions of other players, as well as from charge of personal invited users to in-depth level five on other games.
A referral profit grid begins to form, starting with one user who connects his, her friends in the future. The mechanism of web-system is founded on a specific feature: each invites five friends who build their personal networks on the referral program. In the case when user has come to the arcade site, the referral chain is formed on the basis of the first game played.
If the development makes the maximum effort to attract visitors to the service, then he has a chance to get a total payout of over 100 percent.
Approximately this scheme looks on the nextprinciple: the return of 70% to the user, and 30% - to the service. The third portion of the net profit is moved to the program on referral basis. Thanks to this, all guests receive monetary rewards in cryptocurrency according the levels of integration.
Motivational schemes are based on the investment of Reward Bank, the capital which is formed on the basis of the next components:
The residual sum of Finance on aborted chains the referrer.
Reserve Fund intended for the payment of cash bonuses based on the early formation of a specialized gaming system.
The distribution of money on the service looks something like this: personal and joint achievement in games-60%, Association in syndicates – 25%, the publication of content – 15%.
MMO arcades players may linger for several years. Results in games-the famous advantage that adheres to users. Progress incomes are made on a regular basis. The amount of money paid directly depends on income from all game, the total number of results achieved at certain level. Amount of rewards for personal achievement, formation syndicates, publicated of material depends on daily revenues of Reward Bank.
Syndicates include ways to unite all incomes, not only in partnership for one arcade, but also as an auxiliary monetization player’s activity in site. Combine is joint activity of players, which contributes to receipt additional funds depending on the famous of a syndicate. To receiving the top level is affected by a number of specific indicators:
The number of cryptocurrency in the combination groups of syndicate.
Terms to conservation volume of cryptocurrency.
The user generated top based on cash incentive scheme.
For operation on a site, each income is charged with special units of popularity-badges founded on the investments of Reward Bank.
Project collective
The web-service is created by employees of the Russian company Destiny. Games:
• K. Boyko-Romanovsky.
• V. Kurochkin.
• A. Veremeenko.
• E. Petrov.
• S. Kuzin.
• V. Martynov.
• A. Tugushev.
• S. Zakharenko.
• A. Kobelev.
• S. Leshchenko.
• A. Chertykovtsev.
• E. Kharchenko.
These specialists have been successfully implementing projects to launch MMO-games for many years.
