Blockcat will give you the opportunity to buildup smart contract application in a more easy way. This will be a very interesting ICO due to the simplicity of the idea. This will have huge potential, if this are moving in a right way.
"Whether the purpose is personal, business, or otherwise, accessible smart contracts have thepotential to be the basis for emerging technology and economic and social activity. We see a future where smart contracts are used by non-technical individuals to buy and sell goods and services, finalize no-nonsense business deals without lawyers in seconds, implement intelligent on-premise and internet-based checkout systems, automate repetitive enterprise-grade fund transfer processes, and create entirely new organizational hierarchies with the press of a button – amongst many other possibilities, all with trust and simplicity."
Source: https://blockcat.io/
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