No he's not on Hive. It's just a one off collab between SPLINC and Waka but they also have a contract with Warner music group. This sounds like a good thing because historically all of these these things go really well.

The silver lining is that generally when these things happen in games, the playerbase riots and the developers usually make some kind of concession so this is a good indicator and case study for anyone following the sycophanticism rooted in the way the whole system is structured. Especially when you compare this to the new rules they have. Looking a little Scientology up in here. But hey they deserve everything they get, on their way to redacted