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Noiz : Re-engineered Advertising Network

raghav007(0)

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Overview :

A key reason with respect to why blockchain could demonstrate basic in promoting is the way the business is organized. From the installments to the publicizing activity, everything takes a shot at brought together structures which are frequently not all that safe or solid. A decent illustration is promoting misrepresentation cases that as of late hit Facebook.

In any case, with blockchain-based publicizing, we can at long last re-create our framework with promoters getting the capacity to lead business specifically with the publicizing distributers. Best of all, all these will be conceivable on a shared premise.

Why Noiz ?

Digital advertising has been creating problems for advertisers, publishers, and customers for various reasons:

Advertisers don’t trust the data provided by publishers because spambots are inflating the clicks, views, and impressions on publisher sites.
Publishers are suffering from data leakage in working with current ad exchange platforms in addition to losing the interest of advertisers as a result of not being able to provide transparent data.
Customers are plagued with irrelevant, repetitive ads that hurt their online experience and are often unaware of the data they provide to ad exchange networks.

NOIZ is solving these problems by combining a hybrid Artificial Intelligence (AI) system with blockchain technology to create a Proof of Engagement concept, forming a completely new digital ad exchange platform.

In other words, NOIZ is authenticating data as being true customer data, rather than spambot data, while also creating an atmosphere where customers not only feel more comfortable engaging with ads but are also given fun incentives to do so through the form of token rewards.

NOIZ is taking this Proof of Engagement concept even further by including charitable foundations into the token flow between advertisers, publishers, and customers. With social impact becoming a major concern of companies around the world due to the United Nations’ 2030 Sustainable Development Goals (SDGs), the NOIZ network will help drive the success of social responsibility campaigns.

NOIZ will also provide higher advertising revenue to publishers and lower advertising costs for advertisers through predictive analyses that are more accurate than those of current ad exchange platforms.

NOIZ knows how to address these digital ad issues thanks to a strong team of many advertising veterans, coming from top ad agencies like Dentsu and Ogilvy, with decades of experience in the industry.

It is the belief of NOIZ that a decentralized ad server, which allows the community to be the driving force behind the advertising ecosystem, will be the only way to build a robust advertising model for true engagement now and in the long-term.

NOIZ can be classified into following parts :

Cognitive banners for better engagement :
Artificial Intelligence enabled Nikola banners are 30x more engaging and give advertisers direct access to these engagements. Ad interactions are recorded over blockchain for transparency.
P2P Ad Exchange :
Advertisers and Publishers can connect directly and buy / sell ad inventory over the platform. Community controls the quality and votes against advertisers with bad business ethics, or a publisher involved in plagiarism or fake news.
Automatic Airdrop and Rewards Wallet :
NOIZ lets advertisers airdrop tokens for buying products (coupons), loyalty (reward points) or just engaging with the banners. NOIZ wallet lets users collect these crypto coupons and Reward points, that can be redeemed at Advertiser websites or NOIZ partner companies.
Permissioned Privacy protection :
NOIZ gives users total control on their private data. By design, Its cannot be or controlled by NOIZ blockchain in any shape or form. Furthermore, users get compensated in NOIZ tokens for sharing their data with the advertisers and publishers they trust.

How NOIZ will work :

NOIZ allows advertisers and publishers to accurately and honestly collect and share consumer data via a permission based blockchain while providing consumers the opportunity to control which personal information they share with advertisers and publishers.

NOIZ will also empower advertisers to automatically engage with CSR activities and donate a portion of their advertising budgets to CSR campaigns, while the consumer community holds the beneficiaries—social impact organizations—accountable for powering those CSR activities.

NOIZ will be ERC20 tokens (compatible with ERC20 wallets), generated once by a smart contract on the ETH blockchain. Following this, all smart contract will all be powered by NOIZ’s own ledger, as described in the NOIZ token economics design.

All data transactions—such as votes for or against actors in the ecosystem, ad engagement logs, and past reputation of publishers and advertisers—will be written on the NOIZ ledger (using HyperLedger forks).

Token Details :

First Header	Second Header
TICKER	NOIZ
PLATFORM	ETHEREUM
COUNTRY	HONG KONG
ACCEPTING	BTC, ETH
RESTRICTIONS	CHINA (TOTAL RESTRICTION) ,UNITED STATES (TOTAL RESTRICTION)
SOFT CAP	10,000,000 USD
HARD CAP	25,000,000 USD
TOTAL TOKENS	400,000,000
AVAILABLE FOR SALE	45%
KYC REQUIRED	TRUE