Decentralized consumer ecosystem powered by blockchain.
INS ecosystem has definitely started its journey in making lives much more easy and convenient for both manufacturer and consumer. As everything in the present world is accessible so fast and easily; now you can obtain your required grocery items in a very convenient manner of getting it delivered quick and easily to your home at any time through an online source. INS makes the leading decentralized hub of consumer market that’s used by a vast number of audiences by remaining to maintain an excellent condition of eco system for consumers who are willing to purchase everyday products at a lower price and also helping suppliers of who are looking to sell their products directly and surpass intermediaries.
INS is greatly supported by a very strong backbone who are leading manufacturers in the global market who have come together to support the idea of INS eco system a tremendous success. These global manufacturing giants have understood the service and benefits which both consumer and manufacturer would gain through the process of working and tying partnerships together with INS ecosystem. Unilever, Reckitt Benckiser, Valio, Borjomi, Unilevers food solutions, FrieslandCampina are some of the leading daily goods manufacturing companies who have come down to show a very demanding interest towards willing to work with INS ecosystem.The delivery service of INS ecosystem is done through a very convenient manner making lives easy for everyone. A simple idea developed through Peter and Dmitry who founded this very easy system of delivering the goods through Instamart. Which is a process that can be simply used by anyone through an app. Today Instamart proudly has started to operate in many countries and will soon start operating in your country as well if it has not started yet. Your orders have to be made through the app by 8.pm and it would be delivered the very next day.Many people have decided to select this mode of shopping for daily essential items which are daily groceries due to the convenience, quality of products and less cost. By purchasing through INS ecosystem, consumers now have the opportunity to save a lot of money from shopping for their daily essential grocery items. Indeed these are day to day items which any human being would want in order to survive a healthy life. Therefore INS ecosystem supplies these products for a very low cost and gives great benefits to both consumer and manufacturer.
INS ecosystem is nothing unusual or weird to think about. It’s just like we see millions of clothing stores available up for online shopping. INS ecosystem has now brought groceries available for you to shop online as well. So just like you usually select and shop for your clothes online, now you could shop your groceries online too. It’s not only made convenient by getting it delivered to your door step but also helps you out economically by helping you to save a lot of cash as you receive a great discount when purchasing through INS ecosystem.
Challenges faced
In spite of all the rapid success which has been continuously growing through out its opening, the grocery market does not fail to also see two tremendous interrelated problems that keep occurring. First the abusive practice of grocery retailers and the ineffective procedure of trade promotions that occur frequently.
The grocery market that’s being dominated by the retailers.
Retail chains have a massive power over capturing a very high potion of share through grocery item revenue and also maintain a very powerful or major influence over the manufacturers. This leads in creating many problems within consumers and manufacturer both. This also creates a deep impact towards consumers worldwide. Retailers obtain the power to dictate how food is being processed and been grown, stored, secured, priced, packed and promoted. As mentioned before, these are major problems which consumers and manufacturers face and have a hard time looking for a solution towards solving these problems in a fair manner. Everyone is indeed a consumer. So you and I go to a grocery store to purchase our daily goods too as we indirectly face these issues we all are victims of this undying problem.Thanks to INS ecosystem, who now have given a great opportunity for consumers to purchase their products directly from the manufacturers through a simple and convenient manner for a lesser price which would protect consumer rights and benefits too.
Outdated, ineffective and costly trade promotion practice.
Almost a near amount of over 17% of a manufacture’s sales income is being lead into spending it on different varieties of trade promotions and campaigns. Not all the cash spent even turns into a worthy investment of a manufacturer’s promotion campaigns as some types of promotions done may not even have the opportunity of reaching out potential customers. Through a research being done recently, it was brought to a conclusion that some manufacturing companies spend over $50 billion dollars on trade promotions and campaigns that never ever had the opportunity to be able to reach the consumer at all. This is the unfair trade promotion practice which we see presently that is on the rise and being a drastic problem for manufacturers making it even harder and challenging to rise up in the competitive market atmosphere. We are definitely able to see a and realise the unfairness in today’s promotion sector which is also bound to go hand in hand along with the rapidly rising cost promoting a product and also the inefficiencies being produced by them. Almost every manufacturer has come to a sad situation to admit the fact that the inefficiency of trade promotions and campaigns being conducted is a major problem they are facing presently.
Major issues being faced in trade promotions
Lack of appropriateness in KPIsLack of accurate information which is not delivered on time.Inability or lack of information to plan projects and promotions according to analytics.Ineffectiveness in organization and partner ruling and integration.In order to put a stop to these unfair trade practices and unfair challengers faced by manufacturers, today we are fortunate enough to announce a great way of giving both consumers and manufacturers an easy way out by allowing them to meet directly. Consumers are able to purchase these well renowned grocery items for a lesser price and manufacturers do not have to spend and go through a heavy mess of trade promotions as well.Manufacturers are in a safe, smooth and easy situation where they are capable of marketing their goods to consumers in a direct manner. No more costly and ineffective promotions which don’t even reach consumers will be faced anymore. Retailers and wholesalers and not going to reach any hands on manufacturers towards tricking them to into a challenging atmosphere. INS ecosystem will provide the opportunity in allowing them to create bespoke marketing systems which they could reward their regular or loyal customers directly. These systematic programs too run on smart contracts which is being powered by INS token, which is a definite mean of reward.This is a great way to spread the interest among consumers to make them use INS ecosystem and realise the benefits they would gain out of it. Through the reward system, more grocery items would be purchased as well in order to earn more and more tokens for further benefits. This is a method something similar to the air miles being collected as a mean of reward system when purchasing an air ticket to a particular country.INS ecosystem will be the first globalised decentralised grocery store or marketplace where consumers are given the opportunity to purchase the necessary product directly from the manufacturer. These consumers who use INS ecosystem would also be able to experience the benefits of receiving goods for a cheaper price, a large number of products to chose from and get the best quality products too.INS ecosystem will definitely strive through undying success as it has achieved to remove unfair trade practice and protect both consumers and manufacturer. Thanks to INS ecosystem, that today consumers have the opportunity to purchase a grocery product directly from their desired manufacturer.Manufacturers are small companies, large companies or even individuals who are involved in the business of producing fresh products, consumable daily products and grocery items are all hereby given the opportunity to join in the system of INS eco system to sell their products. The manufacturers may range from a variety of local farmers to multinational leading companies like Coca-Cola and Unilevers who are all being treated equally and given the same support by INS ecosystem.If you are interested in learning more about the INS ecosystem. please referINS ECOSYSTEM WEBSITE: https://ins.world
WHITEPAPER: https://ins.world/INS-ICO-Whitepaper.pdf
ANN THREAD: https://bitcointalk.org/index.php?topic=2208591.0Written by: Crypto Buddy
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