Today I want to make an article talking about content creators. Since I mainly think they are the future of Steem Blockchain. My experience with content creation is making around 9000 videos and put them on YouTube the last couple years. It’s been a fun exciting journey but also a challenging one. You need lots of leverage to be able to make a living off content creation. You need something very solid. Or as I like to call it a solid content strategy.
The core thing with solid content strategy is to look more at what type of content that other humans would enjoy reading. For example my niches are mainly Technology, Philosophy and Blockchain topics. I know these topics are something that has larger audiences so they are highly scaleable. So there is a market potential there to satisfy many humans. If your niche would be something smaller then of course it will be harder to grow from that.
The 3 ways to gain leverage mainly is Content, Connections and Resources (as Money). So why will real content creators love Steemit? Since it’s so much easier to gain an edge here! If we compare to other platforms what makes Steem Blockchain different is that the people on the platform are truly empowered with something real. Digital Tokens. The way other platforms works is they are being ruled by the mainstream masses and public opinion. You usually have to dumb down your content to make some money. Since you need lots of clicks. And you have to work with the slow Fiat money system that is ruled by Advertisers that you have not build up trust and relationships with. You don’t even know what they will advertise to your audience. This doesn’t establish trust or win-win relationships.
I mainly liked to do "real" and deep content on YouTube. But I realized the mainstream masses don't find content like that interesting. So I started to dumb down my content to play by the rules so I could pay my bills and make a living. On Steemit there is no need for this! Since the power lies in the Stake holders. That will say people that have earned something rare and actually cares about their Stake. This means that deep and real content can work amazing here! You do not have to dumb down your content. Since everyone is so empowered here by Technology and also how this place attracts niche Intelligent humans. So here your focus should be on be as authentic and real as possible!
Why I say content creators are the future of Steemit is because I truly believe not everyone is a content creator. Being a real content creator will take over 10 years of practice to become really skilled and talented at it. Most people can create a little bit of content here and there in the digital sphere but to become really good at it in a specific niche then you have to grind and practice on a daily basis. And always have new fresh original stuff coming out.
Many of the complaints I see on Steemit if I go to that persons Steemit profile page it’s always the same story. They are not focusing on their solid content strategy. That should be focus number 1 if they want to grow. They have time to complain. Already there it shows they have too much free time. If a person would first have a solid content strategy and then complain a little then I would be fine with that. With solid content strategy I mean that it should truly stand out in excellence. It should be 10x anything else. Or even better: 100x. Which means you have to become involved with other people to see what interests them. And then mix that with your own interests to create some cool new remix of content. You get confronted with reality when you work real hard. This will improve all you do eventually but it will perhaps feel painful at first.
Also the reason why content creators will love Steemit the most is because majority of content creators already posted their content for close to a free cost or free on other platforms. So Steemit even with 0 earnings but just the cool connections is really not that bad! They would post their content in the online world anyway! I think this is the major key that people seem to forget very fast.
One thing about Steemit and new users is that it will not work as other platforms where just more numbers of users will grow the value of the platform. Here the users are more empowered so there is more responsibility focus for each user. Something that other platforms didn’t require. Here you are suppose to engage and take more responsibility since you are being empowered in so many more ways.
I also think people just aim too low with content since they haven’t seen what it takes perhaps to be successful on platforms like YouTube. They have only seen people making vlogs and talk into a camera and may think it’s super easy. Slowly they have become more entitled. Suddenly we get a system like Steemit show up and they have no contrast to compare it against if they never been a real content creator on other platforms.
But we real content creators that have worked for many years on other platforms knows the struggle! We know that clearly something like the Steem Blockchain is a system that is superior in so many ways. Same as content creators before my Era before the Internet had to struggle even more. I would say that the game is constantly getting better and easier. It’s just that people lack the contrast and time perspective to see things how they really are.
Most people can’t become real solid content creators since they just don’t know what it takes or have the motivation for it. Motivation to play with the big boys is an art form. And you go real deep if you want to reach high levels in something. This is also one aspect that makes life real engaging and fun. That if you truly want something you can get it. But you will have to struggle and work super hard to get it! But you can have it if you put the time in.
I don’t see any other Blockchain platform right now even close to do something like Steemit. Since I don’t think you can just re-create a community in another place in 2 seconds. The Technology to do amazing stuff has been here for a long time. You can build a YouTube clone but that doesn’t mean the community will come in 2 seconds. It needs to happen very organically and there are no guarantees anything will work out well. Failure might happen!
But I see a real deep engaged community here on Steemit. Keyword here is: Care. I actually see some legit genuine passion around here. And it’s more than just about Tokens and Money. People invest their life and become involved in this. It becomes something more genuine that has real passion behind it. It finally means something. Something like Steemit is nice to experience after browsing the shallow online places like Facebook, Instagram and YouTube.
I think it will take another 3-5 years for Steemit to really blow up. Since you need STEEM Tokens to trickle down into many accounts so they sit on around 5000 SP. Also we need more time to develop better apps. Since most stuff right now are in a Beta so it’s not really perfectly working. And I think the main Steemit team will become even more motivated to create a better product when other Blockchain competitors comes up. Competition makes everything better! It motivates you to perform much better.
Photo source: Shutterstock and Pixabay
