Never said blogging is the sole purpose of this chain, but since this model is the foundation of this chain, and actually the only part of it that is well recognized and associated with the HIVE brand, it is just stupid to ignore it completely.

It's like trying to make Bitcoin stop being a project focused on creating a digital cash system to suddenly shift completely from it's core function to become a dapp platform.

And actually, the problem with HIVE not being economic sustainable doesn't have anything related to being a blogging platform or not, but the whole economic model is flawed from the beginning. The content creation is only first and still the main way the tokens are distributed. (The main trend of the HIVE price is down, unless there is a demand increase. Economy 101 you know...)

Your argument for killing the content creation side as a mean of token distribution shows more that you want to keep the coins flowing to the pockets of those that already have a lot of them (aka witness), instead of allowing more people to have access to it and over time, create a solid economy of dapps, products and a lot of other possible stuff.

The Blogging part of this experiment is failing not because it is a failed concept, but because those that were supposed to improve this foundation are more busy trying to find ways to fill their own pockets while praising how "awesome" this blockchain is to convince clueless people to buy into a half-baked project.

Meanwhile, something like @engrave, a project with the potential to become a Wordpress based on a blockchain doesn't seem to attract much attention from big stakeholders.

Also, funny question: If blogging is such a failure, why you still do it regularly and reap the rewards from it?