As long as we dev only niche apps it's tough and also if people are no aware of hive, how can you bring them here?

If you create a dapp that brings you money, you would advertise it everywhere to get more money, wouldn't you? 😃 People don't have to know anything about HIVE at all.. ;)

I remember I joined the chain because of Splinterlands, and had no idea that there is social network behind, or a blockchain...

I have a feeling that we are doing things wrong... Instead of dapps advertising themselves, and HIVE getting the "side effect", we are advertising HIVE... Hopefully, that will change WHEN/IF we get more self-sustainable dapps, with a good business model!