MERCULET ICO

Currently, social networking platforms cost hundreds of billions of dollars, which are created due to the content placed by users, as well as the interaction between them. However, all income is concentrated in the pockets of corporate owners, while users remain "empty-handed".

On the other hand, the value of information placed on these platforms is largely useless for both companies and users. Worst of all, the current platforms are not able to keep users in the long term, which leads to their rapid evaporation. And this is a threat to the sustainability of companies. The Merculet project was just created in order to optimize the interaction between the user and the company in such a way that it is equally beneficial for each of the parties. The project will turn the Internet into a network that will provide real value for each of its participants.

The essence of the project Merculet

To become a global business development center, Merculet uses blocking technology and a user attention assessment system (UAV), thanks to which the user's attention will be rewarded with tokens with added value. When users pay attention to any information, companies will appreciate this "attention", turning it into a part of the value chain of the company, for which users will subsequently receive a reward. Thus, the contribution that users make to the development of the web resource in a few years will be recognized and rewarded. This will bring users and business together in one seamless, seamless system that will lead to a sustainable development of the company. The Merculet project has a unique ability to change the flow of data on the Internet around the world, which will allow many developing companies to realize the enormous opportunities for growth.

Advantages of the Merculet project

Merculet is a solution that not only takes into account the user's attention, but also allows you to evaluate its financial value. Merculet will create an attention assessment network (AVN), which will use a set of open protocols to attract demand and provide "attention." Merculet will also help companies develop their own business by creating a positive feedback ecosystem based on digital content embedded in the system. In the future, users will receive financial support taking into account the time spent and paid attention, and companies will have more accurate data for their business strategies.

Information about the Merculet detachment

The main protocols of the project include:

1. The ATP protocol, which serves to digitize user behavior and assess their attention;

2. The ARP protocol that provides remuneration for attention and includes a number of protocols on the development of procedural rules, the making of calculations, the allocation of budget and the formation of reporting;

3. The UCP protocol, which is a universal content protocol, which also contains a number of subprotocols that provide import / export of content, its consumption and distribution evaluation, and billing;

4. UIP protocol, which unites all ID-services responsible for the distribution of content, users, business and other identifiers.

Project team and consultants

The Merculet project team includes experienced and highly skilled IT specialists working in such large companies as HP and SAP. Many project participants also have extensive experience in working with digital content, content management, APP, and block-based development. The founder of the project is Ivan Jiang (China). In the network, he is known as the "Chinese Reid Hoffman". Ivan Jiang received an MBA in one of the most prestigious schools in China (ranked 13th in the world), worked as a development engineer at HP. Then for 2.5 years he was the chief engineer in a subsidiary of SAP. He is the founder of the Magic Window. He collaborated with developers from Alibaba and Netease, as well as with specialists from many other leading companies to form a vision of the Merculet project.

The consultants include large hi-tech investors in Asia:

· Chairman of the investment group DanHua Capital;

· Founder of Fenbushi Capital and BitShares;

· Director of the Qlink Foundation.

Partners and investors

Among the partners of the Merculet project are such large companies as:

· The developer of games Elex; · A service platform for developers of Solo Ads;

· DanHua Capital investment fund;

· The above-mentioned company Magic Window, which is the provider of content for mobile devices;

· Toop, which provides a variety of services for people with high incomes.

The investors of the project are:

· The actual author of the project is Krypital Group, a firm that provides consulting and marketing services to various large companies that implement ICO projects (the latest successful projects of the company are CyberMiles and ArcBlock);

· Venture company Fenbushi Capital;

· NGC investment platform.

Distribution of tokens in ICO

If we talk about financial incentives, the company will pay within 5 months an income of 20% per month in the form of tokens to investors participating in a closed sale.

The total volume of tokens is fixed and amounts to 10 billion MVP.

During the closed sale, MVP-tokens will be realized for a total of 16,000 ETH on the following conditions:

· 1 ETH = 105,000 MVP (plus 20% bonus);

· Minimum contribution = 150 ETH;

· The maximum contribution = 1000 ETH. In the open sale will participate tokens worth 15,000 ETH.

In this case:

· 1 ETH = 87,500 MVP;

· Minimum contribution = 0.1 ETH;

· The maximum contribution = 5 ETH. The percentage of tokens will be distributed as follows:

· Fund - 35%;

· Realization - 30%;

· Marketing - 15%;