The blockchain acts as a database. The URL remains the same. This is exactly the same when he maintains (changes) the content of his WP blog. This has no effect on SEO, because Google does not crawl the blockchain, but the URLs. But there is probably a general problem with the structure of the comments, because each comment creates a unique Sub-URL. But this can be solved with canonical tags.
RE: My ad earnings just went up 10* with Ezoic....