Like everything else, it depends on your skill set, and who you know.

Is it possible? Yes.

Is it easy? Of course not. If it was, this place would be filled with people who just engage on Hive for a living.

The truth is, at this point, if you're a content creator with a likeable product, you will make significantly more money on legacy media, though you will also run the risk of losing not only your monetization, but your right to profit from your ideas.