Leave the crypto part out. Treat it like points or something. I find that helps when explaining to those not into crypto, which is most people.

And I wouldn't say community is lacking on Hive. But it is becoming fractured, segregated. Some tribalism kicking in where communities are bashing Hive in order to make their second layer tokens look like the better option. Stuff like that. Kind of annoying but what can you do...

So if the money isn't what you're looking for, I'd say don't worry about attracting votes and support for now. Focus on moving those people over, and place very little focus on the monetization factor. Treat that part like a bonus. Of course, with no incentive to move, there's no reason to pick up and move even a fraction of the million person market. When it comes to emulating an existing community here that works elsewhere, probably better to leave it where it is if they get everything they want out of it. Hive is unique so the communities require a unique approach. What works there won't work here no matter how much folks try to force it.