It's a good plan and even if you can make it know as a place to post content about existing projects it will open up a lot of other avenues to drive traffic to the site.

Good content can be used in the newsletter and even reaching out to projects across crypto to see if they would like to post to the community where it will get a lot of exposure to to a large and interested userbase.

It can start with the community doing the legwork but if it works and creates a hub for crypto content then it would not take much to get projects coming to us rather than chasing them.