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L'Oreal acquired Modiface, an IT company in Canada. The exact amount was not disclosed. MODIFACE has technology to measure skin condition, make-up on photo, technique to change dyeing hair colour, and technology to compare the face with new makeup to current face. In the meantime, augmented reality has many ideas for usage in the apparel industry. In the future, there will be more applications in beauty industry.
Modiface Skin AI from MHP Inc. on Vimeo.