When shopping for children's gifts, everyone knows that pink is the girl's favorite. The girls' section is easy to find in the children's clothing store because most of it is full of pink clothes, and this color seems irresistible to them. But what's the secret behind that?
Why do girls prefer pink?
Ania Horlbert, Yazhu Ling and neuroscientists at the University of Newcastle conducted a color selection experiment for 208 volunteers between the ages of 20 and 26. The study found that while both men and women preferred blue, women on average preferred red shades more than men.
The authors speculate that the reason may be due historically to sex work divisions. While men are hunted, women have been responsible for collecting fruit and are therefore more likely to be red-colored depending on the species of mulberry plant.
This confirms that the preference for pink is not associated with a genotype, but rather is the result of a set of cultural values and customs that have been instilled in the minds of girls since childhood.
