I am working in the field of investment for quite a long time now. And I can give you some advice. If you want to avoid being caught in the frenzy, stand back and consider. You should find out what is the business problem the investment proposition solves, or whether the management team have something, they can already show, a pre-production solution, an asset. Moreover, consider the management team, are they qualified and what experience have they had starting and running a business. I have done such a research and I have found a really promising and trustworthy one. It is called Socratus. It is a platform for insurance companies that was created in order to make the communication between customer and insurance company more convenient and simple. It helps to get read of annoying personal meetings and paper work. With this ecosystem, companies will be able to cut operating costs, create new insurance products, deal with data analysis more efficiently and many other benefits. I really like their philosophy! And I think they deserve investing. Moreover, if the one buys their tokens, they will be provided with an additional discount and special conditions.
However, do not take everything for granted - you always should check everything by yourself :)
Reference