The implementation of a rewards system using Bitcoin for advertising is a challenging yet ambitious endeavor by MicroStrategy. I genuinely hope that their efforts are successful in revolutionizing the advertising industry. Additionally, I have always believed that platforms like Hive have tremendous potential to reinvent ads. The concept of a rewards system aligns perfectly with Hive's decentralized nature, and its features such as full ownership wallets, immutable database, and fast, free transactions could contribute to the development of creative solutions. Although we haven't reached that point yet, if anyone can accomplish it, it would likely be Bitcoin, Hive, or another network that shares similar characteristics.