Kodak is the latest brand name entering into the blockchain world. They are launching a KodakOne image rights platform taking advantage of KodakCoin virtual currency. According to their CEO, "blockchain is more than a ‘buzzword’ and will help photographers assert control over their work."
This could be an interesting venture.
https://www.engadget.com/2018/01/09/kodak-launches-cryptocurrency/
https://www.marketwatch.com/story/kodak-boards-the-blockchain-bandwagon-2018-01-09