Oh, yeah, you heard the news about Nike?
In its latest advertising campaign, the brand choose to highlights Colin Kaepernick, an American football player, very famous for kneeling on the ground during the national anthem.
He was doing it to protest the violence against black people in the United States.
A headliner cleavant but Nike expects strong commercial benefits, especially among the youngest.
This does not prevent, meanwhile, to see its stock market down.
But, for us, for everyone for whom "black lives matters", it's a really good thing !
Now I will buy Nike shoes and you?
