Nice, so it was all a coincidence, or maybe it was factors of both. Another commenter showed the false association made it even on the highly trafficked coinmarketcap site, so that probably has some effect, how much, I don't know.
It's not only the people but CoinMarketCap is even dumb, placing Hive Blockchain Technology News in Hive Coin section.
Why are they pumping Hive and Steem?
RE: Our HIVE Mooning from News-Hype for Another 'HIVE' Company as 'Ultimate Meme Stock'