In the context of consumers losing interest in shopping at traditional stores, e-commerce market is taking the opportunity to step into the moment of strong development. According to statistics in 2017, 1.66 billion people worldwide buy online. Online retail sales worldwide will increase from $ 2300 billion in 2017 to $ 4100 billion by 2020.
The relationship between business and consumers is inseparable, like supply and demand. Consumers use products to meet their daily needs, and the producers, thanks to consumers, benefit from the sale of the product. But not always supply and demand balance. The “gods” always change the trend of shopping at different times, so it requires businesses to grasp the tastes of consumers to develop appropriate business strategies. And then they also realize the importance of “customer data”. As a result, they know the loyalty of their customers and their habits. Keeping loyal customers is very important because it is less expensive and more economical than finding a new customer.
Every transaction of a customer is a data, they connect themselves to a lot of information boards, product information, shop, time of purchase … When there is data, everything changes a lot. . Adding or cutting some items is based on real market developments. Data is the basis for retailers to work with suppliers.
In general, to be successful in today’s globalized e-commerce market, first of all, know what your customer needs, how to attract and maintain the authenticity of the product.
INTRODUCING A BOUT OPIRIA PLATFORM AND PDATA TOKEN
The Opirii platform is the first market that allows users to purchase and sell user data securely and transparently based on the Ethereum blockchain platform. Opiria-Platform enables consumers to create a passive income stream by monetizing their personal data. Companies can buy personal data directly from consumers and compensate them with PDATA Tokens. PDATA Token is the currency that expresses the value of personal data and enables its trading by using smart contracts on the blockchain. Opiria platform will connect consumers and companies globally and become the world´s largest decentralized personal data marketplace while respecting their privacy, in line with rigorous General Data Protection Regulation (GDPR) guidelines.
TOKEN GENERATION EVENT (TGE) STRUCTURE
Total supply: 750 million PDATA tokens
Price: 1 PDATA Token = 0.1 USD (10 US cents). The price in ETH will be adjusted daily to reflect the value in USD.
Private Sale
A Private Sale with contributions of minimum 50,000 USD will be held, until April 19th 10:00 AM GMT — the bonus is negotiable. The Private Sale will be capped at 5 MM USD.
Public Pre-Sale
Public Sale (TGE)
Accept: ETH, BTC, XRP.
Ethereum (ETH) payments will be accepted via a smart contract. All BTC, XRP participants need to also provide an ETH wallet address to receive the PDATA tokens.
DISTRIBUTION OF TOKENS
Issued: 60% of the coins will be issued for the TGE
Development Fund: 13% will be used for data purchase and community development
Company/Team: 20%
25% of them will be available in the same time as for the public, roughly 1 month after the TGE.
25% of them will be locked for 6 months
25% of them will be locked for 12 months
25% of them will be locked for 24 months
Advisors: 5%
Bounty: 2%
USE OF FUNDS
45%: Opiria-Platform devlopment: Enter new markets, found local subsidiaries, acquire existing local companies.
30%: Opiria-Platform expansion: Technical development of the platform.
25%: Grow consumer database: Acquisition of panel companies, initial compensation for signing up, marketing activities.
WHO BEHIND THE PROJECT?
Behind the success of the project can not fail to mention the contributions of the development team and the advisory board. They are:
Opiria management team:
Dr.-Ing. Christian Lange — Founder & CEO: Christian is a Technical University of Munich alumni. He holds one Master´s of Science in Mechanical Engineering and one Ph.D. in Human Factors and Ergonomics. Christian has a proven track record of entrepreneurship. He was founder of Ergoneers GmbH in 2005 which he developed into Ergoneers Group with subsidiaries and sales partners in more than 20 countries. Within 10 years he boot-strapped Ergoneers Group from $0 to a $5+ million in revenue without any equity investment. In 2015 he exited Ergoneers Group
Dipl.-Inf. Marlene Gagesch — Co-Founder & CTO: Marlene obtained a Master´s of Science in Computer Science from Friedrich Alexander Universität Erlangen-Nürnberg. Her specialties include scalable software architecture, requirement engineering and management of international software teams. After working as software developer and requirement manager at Siemens she joined Ergoneers GmbH in its early start-up phase. She headed the software development department and under her management the companies´ software product grew into an internationally successful complete data acquisition and analysis platform with 1000+ B2B customers.
Opiria sales team:
Opiria software development team:
Advisors:
CONCLUSION
PDATA is a very promising and worthwhile investment. PDATA received a very positive feedback from professional community and high rating from rating agencies. However, more effort is needed to compete with other competitors in the market . The team consists of people with long experience of blockchain technology, stock market businesses and asset management. The project is a bridge between the manufacturer and the consumer. Thanks to them, they can better understand consumers in order to make rational production strategies without fear of violating the principles of protecting personal data. On the consumer side, they also benefit from the sale of their data. Join now for great experiences!
USEFULL LINKS
Website: https://opiria.io
Whitepaper: https://opiria.io/static/docs/Opiria-PDATA-Whitepaper.pdf
Bitcointalk ANN: https://bitcointalk.org/index.php?topic=3076122
Telegram: https://t.me/pdatatoken
Twitter: https://twitter.com/PDATA_Token
Medium: https://medium.com/pdata-token
Reddit: https://www.reddit.com/r/PDATA/
Author:
Bitcointalk username: kld_hp
Bitcointalk profile link: https://bitcointalk.org/index.php?action=profile;u=1014734
