HiveCast is being launched for that exact reason. Many people won't care about the Hive chain itself, but they use HiveCast and consume the streaming content. Granted, they will have to have a Hive account when they are ready to actually interact with their favorite shows hosts, tip and upvote etc, but I do not want to force the whole "web3, blockchain, crypto, dapp" stuff on people..
Imo, that just scares people away from all this. Give them a sweet little app like HiveCast to consume the streams/channels/stations with, and don't overwhelm them with a bunch of buzzwords and crap.
Getting new users to stick around and actually bring value to the platform, imo, is something that we've been damn good at. You can see that above in the views, earnings and comment threads that they post.
We'd sure appreciate your vote on our Proposal above if you get a chance. It sounds like we're on the same wavelength.
Happy users will tell their friends, and that's the best advertising Hive can get. The network effect.
RE: Onboarding users to Hive... that never post anything?