Here's the essential idea :
Everyone who upvotes this post gets a fraction of the total SBD earned through this post. That would be total SBD earned/ total upvotes cast.
Commenting is encouraged , to attract more engagement on the website. Could be about anything, something you wanted to say about the platform, suggestions/ improvements , your thoughts and feedback or just something interesting you want to say about anything.
Should be interesting to see if a minnow can make much more money than what their own upvote is worth. In a sense, it would simply be an arbitrary distribution of steem from "wealthier" steemians (who upvoted the post) to minnows.