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5y
This strategy is used by many companies as a marketing method to boost the sale of the same, placing stands in large stores and giving what in my country is called free samples, accompanied by a consumer survey. It is a step forward to market research where the characteristics of a product that has not yet been launched, its uses and benefits are mentioned. It is a good strategy, as you say, for producers who are launching the adventure of offering a new product. @tipu curate 2
RE: Minimum Viable Product MVP