Honestly having individual creators create and manage their own tokens would be a hellish concept in practice.

Think of the endless accusations of price manipulation or scamming that would accompany it. Not to mention all of the people that would flock to your token with varying and conflicting interests which you'd probably have to regulate, as it is your community. I mean, depending on the token: how does a content creator herd a bunch of yield farmers, speculators and legit investors all at once while maintaining a good product? How will they not get bogged down in the myriad of squabbles and infights that will break out as a result of dozens of conflicting interests?

How do they promote the token and get it on exchanges while doing the above?

How will they prevent their token from being hijacked by pump and dumpers? etc etc.

Imo, markets and tokenomics are incredibly complex things. Lumping that on the shoulder of a guy who wants to make PUBG let's plays, or a girl who wants to make beauty tutorial videos...