I don't think trying to get them to think is necessary (or beneficial). The non-conformists of the world should merely try to give themselves as much freedom and joy and prosperity as they can and, hopefully, those who can be swayed will be by the power of our example.

I have spent years trying to educate and motivate my friends and acquaintances, but to this day I have not managed to convince more than one person (my best friend saw the error of his ways, but one could argue that he would have eventually gotten there even without my nudging).

People are emotional beasts and there is nothing more influential than conviction. And conviction does not care about what others say or do or think. My one and only successful conversion of a miserable conformist into a free-thinking powerhouse of a man (the aforementioned best friend) came when I wasn't actually trying to accomplish anything or convince anyone.

I was a detached and full of conviction. But I didn't actually give a flying frak!