If you don't have a business plan or goals that you want to reach in your business, you're probably going to end up going in circles instead of moving forward and getting ahead. It's essential to come up with some sort of plan.
Setting long term and short term goals is a simple way to go about doing this although it might not be easy, especially when it comes to your long term plan. This shouldn't be a goal that you can reach in a month. Another way to think about it is to ask yourself "Where do I see my business in 5 or 10 years?" - chances are whatever your answer is will have your long term goal in there somewhere.
Your short term goals are all the little tasks that you need to accomplish in order to make your long term goal attainable.
I read an article on www.wiseupmarketing.com earlier today that stemmed the inspiration for this blog post and in it the author, Mary Anne, uses the acronym
SMART which stands for Specific Measurable Attainable Realistic Timely.
All of those attributes are important when setting goals. You want to be specific. You should be able to measure how to get there. They have to attainable otherwise you'll never reach them. Realistic goals are a must so scratch off "I want a million dollar business in 30 days" off the list. They also need to be timely otherwise it can throw your business plan off.
Check out the full article for a more in-depth look at the SMART acronym and how it can help you when it's time for you to set your business plan.
https://www.wiseupmarketing.com.au/use-the-smart-way-to-set-goals-and-objectives-for-your-business/
To Your Success,
Janelle
