Pretty much, it's content that Phil wrote on Blurt he was crossposting to Hive.
There's a lot of examples of things like this happening when it comes to downvoting a lot of us don't see, I happened to see it because I was browsing around and happened upon it.
RE: A Balance On Hive That Serves Everyone! Feel Good & Optimise Investor ROI Without Crushing Community Sentiment & Good Will.