The world of cryptocurrencies and their underlying technologies is revolutionary. Blockchain has the potential to change the lives of people around the planet like few other technologies ever have. Hundreds if not thousands of projects with countless innovators are creating tools with this technology, getting the funding they need through Initial Coin Offerings (ICOs). Nevertheless, this revolution borrows principals from the world it is trying to change; and although disciplined investment should be one of them, but it is often lacking. Vertex aims to solve this by bringing seasoned investors who have been involved in some of the most important businesses around the globe to vet ICOs for investment, using an unparalleled level of experience.
Vertex will only buy into ICOs that private equity investors have evaluated. Although investment in ICOs is never guaranteed, projects in the vertex.market will be thoroughly analyzed by expert investors
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To go through with all this process, it is necessary to create the mechanism from the ground up, borrowing crucial elements from the world of traditional investment and integrating them into this revolutionary wave of technological development.
The fundamental characteristics of the Vertex platform will be the same as those belonging to traditional investment platforms
O They will hold the tokens they decide to buy.
O Buyers will be able to choose which projects they invest in.
O They will manage them how they see fit once they purchase them.
These investors will purchase their tokens from a list of carefully vetted projects that Vertex experts have selected. Through this system, Vertex will also be able to create an economy through its own token, its vetting process, and its purchasing power. Vertex will be able to leverage on concentrating a significant number of buyers within its platform, to participate early in these projects well before the ICO date. This will also benefit the users of its platform since they will be able to acquire tokens at a preferential price, ahead of anyone else and will have access to the tools necessary to manage their own assets, a development which cryptocurrency markets sorely needs. Vertex will launch a fund focusing on ICO investments, which will raise in additional resources and provide a flow of these to the Vertex market. Finally, Vertex will offer exclusive ICOs on its platform that will only be available in late 2019, giving users of the platform access to these before the market has and providing a channel to inject fiat into the Vertex ecosystem.
Vertex is the world’s first ICO aftermarket platform and ecosystem and has the goal to fill a gap that the ICO rush has created. Vertex is NOT another Cryptocurrency exchange, but more like a market for tokens that have been
selected because they are likely to appreciate and are part of projects that have a high chance of success.
The objective is to increase the likelihood that a buyer will participate in a successful ICO and experience return on their investment.
Vertex is the place to buy evaluated and established tokens that will have successful ICOs and will get launched on exchanges. This becomes more important as many great tokens never reach the public and are sold out during the private sale. This phenomenon is increasing to the point where ICOs might not go public anymore, and investors will need to find other ways of acquiring these tokens. Vertex will help the average investor to buy into such tokens, long after they have been sold out and under conditions that are better than the ones offered during the ICO itself.
Vertex model is designed to benefit investors, ICOs, and crypto as a whole
For the cryptocurrency community
The services provided by Vertex will benefit the crypto community because they address two specific shortcomings. First, the bad reputation ICOs have will be ameliorated through a thorough vetting process that will help fund
projects with higher likelihood of success, producing returns on investment. Second, in doing so it will crowd in resources from institutional investors which have stayed away from ICOs so far, who will contribute to increasing the liquidity of cryptocurrency markets.
For ICOs
Every ICO that passes the Vertex evaluation process will enjoy numerous nadvantages leading to more and/or better investment, with investment into their token coming from seasoned, disciplined investors. Their ICO will get a reputational boost through the Vertex Seal of Approval, and free advertisement on the Vertex Platform. Through this token market place, ICOs will have access to a wide pool of pre-approved investors, that have already gone through the KYC process on the Vertex platform. Finally, ICOs will receive consulting services and support from Vertex, while having their tokens sold on a market for the period of time between the ICO and exchange listing.
For investors
Vertex provides the opportunity to access ICOs that have been vetted by investment experts and would otherwise be out of reach, with the ease of having a single point of entry into the market for several different tokens. In a normal process, any potentialbuyer must create a profile and go through KYC procedures for each specific ICO they wish to invest in before it is listed on an exchange. An ever-bigger obstacle for investors is that the best ICOs often never go public, making them unavailable to 95% ofthe crypto community that is not going to conventions or meetings to participate in ICOs. Finally, Vertex will help investors choose which ICO to invest in based on fundamentals and experience, overcoming another huge barrier which most investors fail to surpass. The Vertex Platform is the first ICO aftermarket and solves most of these challenges. Users can have access to a single token market place through within which they are able to access numerous ICOs that have been vetted by a team of experts. Buyers are able to invest into closed ICOs, with the benefit of receiving exclusive prices that are mostly better than the prices issued by ICOs to the public. The risk of investment is reduced because the tokens in the market are only those that have been evaluated, bought by Vertex and have an above average chance to succeed.
https://vertex.market/static/whitepaper/vertex_whitepaper.pdf
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