The digital ad market is showing active growth for the last four years. It is interesting that the segment of television advertising has long been behind, because digital advertising does not stand still, like innovation. Consequently, the most popular in the segment is advertising software, the size of which continues to surprise. However, there are some problems. For example, low targeting (targeted advertising), non-transparent counterparty relationships and fraud. Thus, there are some difficulties - overpayment by advertisers for attracting customers, a smaller amount of rewards and a decrease in quality, which frustrates customers.
The project under consideration is a solution to all of the above problems. It combines the merits of software development, neural networks and smart contracts into a holistic ecosystem. This allows digital advertising to reach a completely different level, namely, to move away from the traditional pay-per-click system, to pay for targeted actions. This model is the most attractive for the parties of the participants.
Creators want to present the world with an ecosystem for the advertising industry. The main criteria are mutual trust and effective functioning.
What are the advantages of Ubex? First, it is self-learning neural networks, as a consequence - effective targeting and the lack of costs for additional research. Second, the transition to the business model of purchases. Thirdly, the possibility of functioning of intermediaries within the system is leveled, which leads to a drop in the rates of commission payments. Moreover, all actions are monitored and stored in databases that are transparent to all participants.
The scheme of work looks like this:
Tokens and ICO
The Token serves as a guarantee of security and is defined as payment coins. Also they are used as a unit of calculation between advertisers and publishers for the rendered advertising services.
Like other tokens, these coins are based on smart contracts ERC20. Payment is accepted in currencies Bitcoin, Ethereum and Lightcoin. The cost of one token is equal to 0.00001 of the Ethereum. Additional coin emission is not implied.
Hard cap is 24 thousand ethereum, and soft cap 4 thousand respectively. The pre-sale phase is not implied. The main stage falls on the period from May 21 to August 13. The following countries can not participate in sales: Iran, the United States and North Korea
The need for a token is explained by the fact that it is necessary to raise funds through loans on accounts of advertising agents (for displays of advertising materials purchased by them). Coins allow you to put quotas to the designated address, where the owner himself is able to use the funds on the account. All this is possible with a quota and address. In another case, the funds will not be credited.
Also operates a bonus system. At the moment, the percentage of bonuses is only 2%. The maximum percentage reached twenty.
Road map
The beginning of the idea was laid at the end of 2016. It was then that an advertising platform was created to promote loans and loans. By early 2017, integration of special tools for linking marketing campaigns to websites was being developed. By the end of the year introduced an interface for artificial intelligence, which can be used for advertising. Moreover, additional tools were added to personalize the widgets. 2018 began for the company with the implementation of advertising auctions. Further, smart contracts and their prototypes were developed, a mobile application and a desktop application were launched, and the alpha version of the application was launched. In August, an alpha version of the application publisher and development of intellectual contracts for him is planned. By the end of the year prototypes of the neural system will be launched, and the initial training of neural networks will begin.
The project team
Conclusion:
So, this project completely changes the advertising industry, using innovative technologies, both blockchain and machine intelligence based on neural networks. Judging by the sales of tokens, it is popular among customers, and on the first day soft cap was achieved. Already, before the end of sales, the hard cap is almost taken. To date, 77 percent of the funds have been received. You can draw a conclusion about the popularity of the project. Let's see what happens next, but ISO still functions, and you can take part in it. Good luck!
To communicate with participants and creators, and also in order to follow the latest news, subscribe to social networks and information channels:
Twitter: https://twitter.com/ubex_ai/
Facebook: https://www.facebook.com/UbexAl/
Telegram: https://t.me/UbexAI
Medium: https://medium.com/ubex
Bitcointalk: https://bitcointalk.org/index.php?topic=3393244
Instagram: https://www.instagram.com/ubex_ai/
Reddit: https://www.reddit.com/user/UbexAl
GitHub: https://github.com/ubex-ai
LinkedIn: https://www.linkedin.com/company/ubex-ai
For more information, see https://www.ubex.com/ and Whitepaper: https://www.ubex.com/wp/Ubex-Whitepaper-en.pdf?4781
My Bitcointalk Username: Honpaulo
My bitcointalk Profile Link: https://bitcointalk.org/index.php?action=profile;u=2117147