Good critique that makes us reflect! It's very insightful of you to leave this kind of comment, because marketing is so subjective when traditional metrics aren't established.

We've been conservative with the deliverables because the budget is low compared to what we usually see in marketing in this sector, where they spend millions of dollars.

40% of the budget is returned to the community through proposed initiatives that could be effective.

But in your opinion, we should do another post talking about the content. We could increase the amount of design or videos; the strategy isn't just about design, it's about distribution, creating communication strategies, keeping the community active...

So we could also consider reducing the budget a bit and looking for ways to save, or extend this until after Hive's anniversary in March 2027.

Thanks.