The Century of the Self - Part 3 - There is a Policeman Inside All Our Heads: He Must Be Destroyed

The Century of Self
by Adam Curtis

The Rise of the All-Consuming Self and the Influence of the Freud Dynasty -
from Sigmund to Matthew.

A documentary about the rise of psychoanalysis as a powerful means of persuasion for both governments and corporations.

There Is a Policeman Inside All Our Heads: He Must Be Destroyed

Part three addresses how the concepts established by Bernays were re-assessed during the 1960s, and led to the creation of the "Me" generation in the USA.