Many EU citizens are concerned about the storage of their personal data by global corporations. Recently, it leads to open indignation. This was due to the rapid development of communication technologies, the increased incidence of personal data leaks and the fuzzy IT-giants policy regarding the protection of personal information.
The European Justice Authorities and the European Parliament have adopted a number of laws to protect the personal data of their citizens and their reputation ("General Data Protection Regulations" - GDPR). However, judging by the latest events, the struggle for the preservation of confidential information is still far from complete.
In addition, the General Data Protection Regulation (GDPR) of the European Union becomes enforceable from May 25 th 2018 and will make it even more complicated for data brokers to access personal data.
According to experts, data protection reform is long overdue, given the increased influence of large amounts of data, social media and the forthcoming Internet of Things.
The GDPR defines several roles that are responsible for ensuring compliance: data controller, data processor and the data protection officer (DPO). The data controller defines how personal data is processed. The controller is also responsible for making sure that outside contractors comply.
It was even about the possible prohibition of the storage of personal data of citizens outside the EU. This involved giants such as Facebook, Amazon and Google because their data storage spill might conflict with the EU's privacy policy.
Opiria is currently used for dozens of companies. These include: Audi, BMW, Mercedes-Benz, Volkswagen, General Motors, Nissan, Intel, Procter & Gamble, Freightliner, and many others.
Opiria is a web-based market research platform that allows companies to understand in real-time what consumers think, experience, see and feel in order to design better products and services. The revolutionary approach of Opiria is to establish a direct line between companies and consumers by targeting an addressable market of the people who have smartphones and are permanently online and accessible. This allows Opiria to gather and send feedback.
Opiria's basic strategy is to be decentralized, meaning that the platform is not designed to hold data as an intermediary between the consumers.
To achieve this, Opiria's concept is to store cleartext information. The platform can not access the personal data of the consumers by itself. It can only access the information of the consumers. That allows companies to filter for consumer profiles and datasets.
Opiria and the PDATA Token create an ecosystem for the security of personal data.
Customers of the Opiria Platform will receive PDATA tokens as a reward, which can then be converted into cash (FIAT).
At the moment, the Opiria Platform conducts ICO where it is possible to buy PDATA tokens before they are released to the exchange.
More details with the company can be found on the site Opiria
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