The first-of-its-kind cryptocurrency and breast cancer advocacy partnership merges internet culture with charitable giving to pioneer a sustainable funding model for nonprofits
The Keep A Breast Foundation (KAB), a leading nonprofit organization dedicated to reducing breast cancer risk through education and early detection, today announced an official partnership with The Boob Token Community, a decentralized cryptocurrency community on the Solana blockchain. This collaboration represents a first-of-its-kind model for nonprofit fundraising in the digital asset space.
The partnership establishes a direct connection between community-driven cryptocurrency activity and charitable impact. Through an automated funding mechanism, a portion of transaction fees generated by The Boob Token ($boob) are directed to Keep A Breast Foundation via The Giving Block, the leading cryptocurrency donation platform for nonprofits. To date, the initiative has generated nearly $40,000 in donations to support KAB's breast health education programs.
“I founded Keep A Breast 25 years ago to meet people where they are and that’s exactly what this partnership does,” Keep A Breast Founder and Global Chief Creative Officer Shaney jo Darden (
The Boob Token Community operates as a decentralized, community-managed initiative that combines internet culture with social impact. The community has committed to transparency in its operations and ongoing support for breast cancer awareness initiatives. Future plans include expanded educational campaigns, community events, and increased charitable contributions as the project grows.
"This partnership represents what crypto can be at its best, a community coming together to create real-world positive impact,” The Boob Token Community (
This partnership demonstrates the potential for cryptocurrency communities to drive meaningful charitable impact while engaging younger demographics in philanthropic causes. KAB has long been recognized for its innovative approaches to breast cancer awareness and risk reduction, including its iconic "i love boobies!" campaign, which has resonated with young people worldwide for over two decades.
For more information about the partnership or to learn how to participate, visit keep-a-breast.org or follow The Boob Token Community on X (Twitter) at 
The Keep A Breast Foundation (KAB) is a 501(c)(3) nonprofit filling a critical gap in breast cancer education: reaching young people before they become patients. Founded in 2000 with a mission to reduce breast cancer risk and its impact globally through art, education, prevention and action, KAB pioneered a youth-centric approach empowering Gen Alpha, Gen Z and millennials with prevention-focused information during their teens, 20s and 30s. Through programs like the "i love boobies!" bracelet campaign and Keep A Breast app, KAB provides accessible, shame-free education about breast self-examination, risk reduction and environmental health, treating young people as partners in their health — not just future patients.
The Boob Token Community is a decentralized cryptocurrency community built on the Solana blockchain. United by a mission to blend internet culture with real-world impact, the community directs a portion of all transaction activity to breast cancer awareness and prevention causes. The token contract address is: 9zqre5sRRdFvKqyTyvEd1jcKDRF4g47s7mZSGUnQpump.
Disclaimer: Cryptocurrency investments carry inherent risks. This press release is for informational purposes only and does not constitute financial advice or an endorsement of any investment strategy. The Keep A Breast Foundation does not endorse or recommend any specific cryptocurrency investments.
